Category Archives: Cognitive Psychology

How People Pick Up Anxiety Through Classical Conditioning

anxiety

This post gives an account of the processes that are involved in the learning of anxiety. More specifically, it will consider the theory of classical conditioning. Continue reading

The Endowment Effect: Why We Overrate the Value of Stuff

Macbook air

Problem-solving objects are highly valued.

Selling and buying stuff at the second-hand market has become a trend. The possibility of saving loads of money is appealing to us. But too often, we are confronted with sellers, who we think overrate the value of their stuff. Continue reading

The Power of a Social Purpose (Judgmental Bias)

mountain

The burden of wearing a heavy backpack is lessened when a social purpose is given. The hills don’t look as steep.

A study by Durgin and colleagues (2009) finds that the burden of wearing a heavy backpack is lessened when a social purpose is given in form of social demands.

In other words, we perceive the burden as less burdensome, when a social purpose is given. In this way, a purpose contributes to a judgmental bias of the burden. Continue reading

The Ripple Effect (Emotional Contagion in Groups)

domino effect

The ripple effect affects people like a domino effect.

The ripple effect is emotional contagion in groups, which is more precisely the transfer of moods among people in a group. This is an interesting phenomenon, and I am sure many of you are familiar with it.

Continue reading