Tag Archives: addiction

The Brain’s Reward System: Is Dopamine the Only ‘Feel Good’ Chemical?

Much evidence has associated dopamine with the brain’s reward system. For this reason, dopamine has been called the “feel good” or pleasure chemical. Stimulation of the neurotransmitter, dopamine, makes us feel good. Continue reading

How Money Affects the Brain’s Reward System (Why Money is Addictive)

A study by Elliott and colleagues (2003), published in The Journal of Neuroscience, used a functional magnetic resonance imaging technique (fMRI) to identify the brain areas that are affected by rewards. The parametric technique is a way of investigating how the brain becomes activated when it is exposed to the reinforcement of money. Continue reading