The Brain’s Reward System: Is Dopamine the Only ‘Feel Good’ Chemical?
Much evidence has associated dopamine with the brain’s reward system. For this reason, dopamine has been called the “feel good” or pleasure chemical. Stimulation of …
reward system
Why Do People Shop Impulsively?
A study by Bratko and colleagues (2013) examined the relationship between personality and impulsive shopping. The study shows that personality can explain at least some of the difference …